Imagine your favorite influencer linking to your site and suddenly putting you on the map. Of course, it's more complicated than this.
With SEO evolving so fast, it's hard to find quality backlinks and comply with the latest search engine regulations. You need to get creative with your backlinks if you want to stay on top.
If you're interested in link building, this article is for you. Read on for five ways you can reach out and obtain high authority backlinks.
1. Promote Your Content
Even when you spend a lot of time building your site and creating great content, you need to promote it to get quality backlinks.
Authority sites won't want to work with you if they've never heard of you before. If you promote your content and prove your outreach, this will give you a better chance of finding high authority backlinks.
When you decide to contact webmasters, send them an SEO roundup plus a brief introduction of who you are and links to your best content.
2. Pitch to Journalists and Bloggers
Although this is the obvious thing to do, you need to know how to properly pitch.
Start by knowing exactly where to contact the people you're interested in pitching to. Try to send the emails to the person directly and not to the main contact address.
The pitch should appeal to the bloggers in your niche. Keep it short and to the point - no one likes to read long boring emails from strangers.
3. Guest Blogging
Guest blogging still is a great way to obtain quality backlinks because it's a win-win for both parties involved.
The key is to provide useful information to the other site.
Make sure you only consider guest blogging on sites that have relevance to your niche. Don't link to sites that you have nothing in common with.
However, you must follow Google's guidelines for guest posting unless you want to be penalized.
4. Leave Comments
It's difficult to reach out to strangers, asking them to link to your site and vice-versa.
If you're panicking about reaching out to strangers, begin by interacting and leaving comments on these sites.
Once you get replies from the website administrators, begin the conversation and build a solid relationship. This can help you open the door and get high authority backlinks.
5. Get Interviewed
Once you begin to get interviewed, it means you have become an authority in your niche. Getting interviewed will get more traffic to your site and the quality backlinks you need.
If the interview offers are not exactly knocking on your door, there's no shame in going on a little search yourself.
Find sites that are conducting interviews, and let them know that you can contribute.
Grow Your Online Presence with High Authority Backlinks
Quality backlinks can increase your rankings. The key is to know how to find them. Always remember to promote your content, leave comments, and pitch to journalists and writers.